In the 29th edition of the free homecoming programme, Sido Muncul booked 220 buses to help 13,000 people to travel back to their hometowns. The departure ceremony was held on Saturday, 9 June 2018 at Purna Bhakti Pertiwi Museum in the Taman Mini Indonesia Indah, Jakarta.
The departure ceremony was led by the Director of Land Transportation Infrastructure Ir. Jujun Endah Wahjuningrum, MT; Director General of Waste and Hazardous Materials Management Rosa Vivian Ratnawati, SH., M.Sc; Deputy Head for Oversight of Traditional Medicine, Health Supplements, and Cosmetics Dra. RR. Maya Gustina Andarini, Apt., M.Sc; Jakarta Timur Mayor Drs. Bambang Musyarawdana, M.Si; Director of Road Traffic of the Metropolitan Police Chief Inspector Karliman; Honorary Army General A. M. Hendropriyono; the Hatta Family; Sido Muncul Director Irwan Hidayat, and Sido Muncul Directors.
This year’s edition of the Sido Muncul Homecoming was different, since the buses used this year were fully air-conditioned to improve comfort during the trip. The travellers’ destinations in this edition were Cirebon, Kuningan, Tegal, Banjarnegara, Solo, Wonogiri, Yogyakarta, and Gunung Kidul.
Sido Muncul also launched a new product variant, Kuku Bima Energi plus Vitamin C: a combination of energy drink and vitamin C to help boost the immune system.